Mobile Moments is a powerful suite of business and operational applications built around The Now Factory's Sourceworks IP probing technology. Delivering a holistic view of the subscriber data journey, Mobile Moments empowers service providers with the necessary tools to make the most appropriate decisions around maximising profitability and optimising the subscriber experience across their IP networks.
As IP services grow exponentially across a myriad of different networks and devices, the challenge for service providers is how to profitably exploit this growth while promoting greater subscriber loyalty. At the heart of this challenge is the need to have a unified view of the subscriber data journey across all parts of the organisation, from marketing to customer care to network operations; a task that is becoming more complex and challenging as data penetration increases in an environment where subscriber and network behavior are in constant change.
Integrated as part of The Now Factory's Active Subscriber Intelligence (ASI) platform, Mobile Moments addresses the above challenge by delivering a suite of powerful applications that meet the business and operational needs of the service provider around the delivery and management of IP services. Utilising a common user interface, Mobile Moments enables service providers to deliver the right mix of IP services and devices around subscribers' unique and changing preferences as well as to effectively manage network resources and performance from a subscriber perspective.
To learn more about the various Mobile Moments applications and what they can specifically offer, please click one of the following:
